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Eaton to showcase intelligent power management solutions at Middle East Energy (MEE) 2022

Ashraf Yehia, managing director, Eaton Middle East. (Image source: Eaton)

Power management company Eaton is showcasing a range of its holistic portfolio of digital platforms, that will help customers make power safer, more sustainable and efficient at Middle East Energy (MEE) 2022, which will be held at Dubai World Trade Centre from 7-9 March

 Visitors to MEE 2022 will have the opportunity to experience Eaton?s Brightlayer digital foundation for the first time in the Middle East, a major step in the company?s transformation into an intelligent power management company. By leveraging Brightlayer, customers will be able to optimise how power is used, stored and distributed through data and insights from secure, connected and intelligent assets.

With the Brightlayer foundation for intelligent power management, Eaton has leveraged more than 100 years of power management expertise to help customers make their operations more efficient through the use of data and insights.

The Brightlayer digital foundation is comprised of four layers: data, platform, solutions, and experience. Customers have the ability to engage with any of the layers ? whether accessing data from existing assets, leveraging Eaton?s digital platform and unique artificial intelligence and machine learning algorithms to deliver insights, or implementing Eaton?s suite of industry-focused intelligent power management solutions.

?Eaton is rapidly moving towards digital transformation which in turn is giving us new opportunities to advance power management for residential, commercial and industrial companies in the region. We?re using digital technologies to connected devices and cloud to transform power management and Brightlayer is the digital foundation for this transformational journey.  Embracing intelligent digital technologies to innovate impactful product portfolio has always been at Eaton?s heart,? said Ashraf Yehia, managing director, Eaton Middle East.

?Our dynamic range of products and solutions can be used efficiently and safely to manage power efficiently across different market segments. We look forward to sharing our expertise with customers and industry leaders at MEE 2022,? he added.

Exhibition attendees can interact with product experts for touchscreen demonstrations including medium-voltage power distribution and control systems; low-voltage power distribution and control systems; power quality; and life safety. 

Eaton is exhibiting in Hall 5-B10 at the Dubai World Trade Centre.